No traps
- Cancel any time from Billing. Your plan runs to the end of the period you paid for, then you move to Free. Your settings and log stay.
- A billing problem with us never pauses your ads. If your OpenAdManager payment fails or you cancel, your campaigns keep running.
- Free needs no card, so it cannot charge you.
- You pay Google, Meta, TikTok, Reddit and X directly for your ad spend. We never take a percentage.
- Refunds for billing errors and long outages. See the Terms.
Questions about plans
What's an MCP request?
Each time your AI app reads or changes something through OpenAdManager, that is one MCP request. One question to your AI can use several (it may look up campaigns, then reports): asking how your campaigns are doing is about 3 to 5. Some things do not count, like listing tools. TikTok requests use their own allowance. When you run out, your AI tells you the reset date and which plan has more. Usage shows every request.
How do you estimate sites and campaigns?
A rough guide, not a limit. One active campaign takes about 130 MCP requests and 8 changes a month: daily checks (30 days × 3 requests), weekly reviews (4 × 4 requests) and about 8 changes (3 requests each). We plan on using 70% of a plan's requests, so campaigns are about 70% of the requests divided by 130. A website usually has 2 to 3 ad accounts, one per platform, so websites are the plan's ad accounts divided by 3 up to divided by 2. Your plan limits are the MCP requests, changes and ad accounts on each card.
What's a change?
Anything your AI edits in an ad account: create, edit, pause, launch, budget, spend cap, delete. Looking and reporting are not changes.
What happens if I hit my limit?
Your AI gets a clear "limit reached" message until next month. Your ads are not touched.
Can I switch plans?
Yes, up or down, from Billing. Going down never deletes anything: if you have more accounts than the new plan allows, you choose which stay active.
Is there a free plan?
Yes. Free forever, no card: 1 ad account (Google, Meta, TikTok, Reddit or X, any one) and 100 MCP requests a month.
Are the discounts forever?
No. Your first month on monthly billing is 10% off. Your first year on yearly billing is 22% off. Renewals are at the list price. Prices exclude taxes.
How is Managed billed?
One flat fee by your total monthly ad spend, never a percentage. No setup fee, no minimum spend, and the monthly price is the price (no first-month discount). Yearly is 22% off your first year. It includes your OpenAdManager plan and replaces it. Your fee follows the real ad spend in your connected ad accounts, each month. If a month goes over 105% of the top of your band, you move up to the matching band automatically, on the same billing period (monthly or yearly, prorated), and we email you. We never move you down automatically: ask us. We warn you before that happens, and by default the AI keeps its changes under your band's ceiling. No refunds.
What about refunds?
Try everything on the Free plan first. Paid charges are refunded for billing errors, duplicate charges or an outage over 48 hours. Cancel any time and you keep your plan to the end of the period you paid for.
Can I use my own Google Cloud project?
If you use OpenAdManager's programmatic access (MCP or API) to Google Ads, you should obtain your own Google Cloud Platform account and Google Ads API access. Setup steps are in the docs, under Google Ads.
Is there a discount for nonprofits or startups?
Not at launch. Ask us: support@openadmanager.com.